The Cola Conquest
1998–19981 sezóna3 epizody
Ohodnoť
The story of Coca-Cola -- the 'sublimated essence' of all that American stands for -- and the century-long competition with its rival, Pepsi-Cola. Challenging, fast-paced, irreverent, serious and funny by turns, it explores the delicious paradox at the heart of Coke: How did an innocuous soft drink come to wield such enormous power and assume such significance in so many people's lives? What does it tell us about who we are and what we are becoming?
Epizody
Viděno 0/3
- 0151 min7. září 1998
Medicine man John Pemberton's marketing scheme turns Coca-Cola into the world's most-recognized brand name.
- 0251 min8. září 1998
Coke and Pepsi become a large part of 20th-century events; the end of the Cold War brings on the cola war.
- 0351 min9. září 1998
Coke seeks to obtain global supremacy and ensure all the world acquires a taste for "The Real Thing".
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